Why The Name 7 11 Here’s Eleven Logo Looks Like That Eleventh ? Logo New S
When the company decided to extend its hours beyond the typical business hours of the time, it needed a name that would communicate this unique offering to customers. At the time, the stores were known as tote'm stores, a name that reflected their focus on providing customers with essential items to tote home. It was also catchy and memorable.
Unveiling the Mystery Behind the 7 Eleven Logo
Why not change the name? Get fast answers to this question and learn the meaning behind the name of this popular convenience store chain. Today most convenience and grocery stores are open 24/7.
By 1946, the store began offering extended hours:
7 days per week, from 7:00 a.m. To 11:00 p.m., and to advertise the change the company name changed one more time to: It was a strategic decision made in 1946 to reflect the store's extended operating hours. At the time, most grocery stores and convenience stores operated during standard business hours, typically from 9 a.m.
To 11 p.m., seven days a week—uncommon at that time. By extending its hours, the southland ice company positioned itself as a pioneer in the convenience store industry. Raise the roost chicken & biscuits. I just found out and the answer is surprisingly simple.
The chain was founded in 1927 as the southland ice company, operating an ice house storefront in dallas.
It wasn’t until 1963 that the store With over 71,100 stores across 17 countries, it is the largest convenience store chain in the world. The business dates back another 20 years, and it might not have survived to 1946 were it not for the impact of prohibition. To 11 p.m., which was a big deal because it offered longer shopping hours.
